Bavarian Inn Brief

Have you stayed at the Bavarian Inn Lodge in Frankenmuth, MI? If not, then we highly suggest you book your next vacation here. The owners of the Bavarian Inn Lodge understood they have a large pool of loyal guests, but their sales were staying consistent and had opportunities for growth–especially with cross-selling services.

By utilizing website retargeting ads on Facebook to reach people who already familiar with the brand, SOLV has created an engaging blog and social content to educate guests about the ever-expanding experiences at the Bavarian Inn. When guests are ready to plan their vacation, paid search ads capture their intent to book on Google.

The Bavarian Inn Lodge has worked with SOLV since 2017 and has seen a 60% increase in bookings from their social channels and a 20% increase in bookings overall.